Review
The year 2020 was associated with major changes for many people around the world due to the Covid 19 situation. This year was also associated with many challenges for the verrocchio Institute. In recent years, our business model was very much based on personal consulting and many face-to-face events, which were cut back to almost zero in March 2020 with the first lockdown. Therefore, already at the beginning of March we changed our strategic direction and focused on 2 new core activities:
- Implementation of our existing digital competence in online collaboration into new products
- Strategic expansion of our digital product portfolio and implementation of the existing concept of a digital innovation platform
Since we strengthened our team with two new colleagues in the middle of the year, we were able to work at full speed on these issues and implement them in a very short time.
Perhaps the following look at the verrocchio year will also help many other entrepreneurs to be able to react in times of crisis and make the right decisions:
Business as usual
Start of the year
The year begins with a fully booked Innovation Professional and many new customer projects
January
First cancellations of international workshops
Online Collaboration
First cancellations of international workshop lead to an increased integration of digital collaboration tools into customer projects. We strengthen our existing knowledge about online collaboration tools.
February
First Lockdown in Germany
Launch Remote Innovation Facilitator
Due to the many requests from customers for support, we are developing the Remote Innovation Facilitator training. In March we will start 4 courses with 20 participants each.
March
Launch
Remote Team Facilitator
The demand for knowledge about online collaboration outside the Innovators community leads to the launch of the Remote Team Facilitor training. The first 3 courses are fully booked within a few days.
March
Launch
Remote Facilitator Website
In order to simplify the booking of the new Remote Facilitator courses, we are developing a new website that will also serve as a content platform for the topic of online collaboration. The first 4 articles on the topic of online workshops are published in German and English.
April
Launch
verrocchio Campus
We are using the knowledge gained from the new Remote Facilitator platform to launch the verrocchio Campus, a platform that includes online learning, community and store.
April
Strengthening marketing
New employee
Jennifer Weiß will be supporting us in the marketing department from May. All mailing and social media formats will be redesigned and significantly strengthened.
May
New collaborations
Partnerships with Mural and Conceptboard
The verrocchio Institute becomes consulting partner of the two major online collaboration tools to further integrate remote facilitator know-how
June
July
Launch
Online method recommendation
Customers can now receive a method recommendation for their workshops via a newly developed online tool.
August
Launch
Online work format check
Customers can now get an individual check of their work formats via a newly developed online tool
August
Strengthening training
New employee
Dirk Wirth supports our team as a freelance trainer in the implementation of new training formats.
August
Strengthening product development
New employee
Malvine Klecha supports us from September in the area of product development. Last year, she wrote her master's thesis on the measurement of innovation capability at verrocchio.
September
Launch
New verrocchio Website
The new formats need a new home. The verrocchio website is being completely redesigned.
September
Launch
Innovation CheckUp
Presentation of a completely new developed and with the company Mischok digitally converted tool for the measurement of the innovation ability of enterprises.
September
Book release
Innovator's Dictionary
The English-language edition of the Innovator's Dictionary with 555 methods and more than 1,000 pages is published.
September
September
October
Launch
Innovation Legal Training
A new online live format to strengthen knowledge on patents and licensing for innovators. First collaborative project with a verrocchio Fellow.
October
Launch
Stimulus Picture Facilitator Training
A new online format for more creativity and inspiration through many new stimulus methods. The first self-learning course from a verrocchio Fellow.
October
November
November
December
December
Certification
Innovation Coaches
Certification of the 2020 class of the Innovation Coach training course.